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Trainingby Michael ReesNovember 27, 2007

Proper Recruiting: Use the Steps To A Sale For A Successful Interview

Michael Rees - A lot of applicants will have a resume and will want to save time by not completing all parts of the application. Make it clear to each applicant that you need every part filled out..

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Dealer Opsby Randy BaroneNovember 27, 2007

Planning To Avoid Wholesale Losses Keep 'Em Or Cut "Em?

Randy Barone - All too often, buyers get distracted by vehicles that they have a “gut feeling” will do well on your lot.

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Dealer Opsby Greg GoebelNovember 15, 2007

Get Your Share Of The Largest Growth Market Segment

Greg Goebel - While it is reported that the average Beacon score is a 685, banks consider anything below a 720 Beacon or FICO score as non-prime credit. With credit unions the bar is set slightly lower, with 680 being the line at which prime credit begins.

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Trainingby Scott DreisbachNovember 14, 2007

The Meter Is Running

Scott Dreisbach - Each manufacturer expects dealers to start ordering new products to integrate into their dealership inventories. With this expectation, each dealer must determine how many vehicles will be ...

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Dealer Opsby Greg GoebelNovember 13, 2007

Marketing and Advertising Your Special Finance Department: Part Two

Greg Goebel - The most cost effective way to advertise is one of the easiest and most overlooked—references given by your existing SF traffic on their credit applications. Finance companies ask for a minimum of six references on credit applications.

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Digitalby Daymond DeckerNovember 12, 2007

Running With The Big Dogs: Elkin Chrysler Jeep Dodge Leave The Porch

Daymond Decker - So, what happens when you mix old-fashioned, small-town car sales with newfangled technology? The answer is a dealership with increased exposure that translates into more sales and higher profits...

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Dealer Opsby Jeff SmelleyNovember 6, 2007

Keep Your Computer In Shape

Jeff Smelley - Many of us find out computers slowing down and/or having aggravating little problems that conspire to rob our time, patience and productivity. Here are a few common problems and what you can do to fix them, as well as prevent them.

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Fixed Opsby Don ReedNovember 5, 2007

The Worth Of A Technician: Comparing Positions In The Dealership

Don Reed - Any customer who declines a technician’s recommendation for these needed repairs and/or services should be turned over to the service drive sales manager or service manager for a second review with the customer ...

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Dealer Opsby Tom HeraldNovember 5, 2007

Think One Deal At A Time

Tom Herald - The number of approvals the banks gives, the ability to collect on each loan, and your profits will all increase dramatically if you focus on deal structure before ever ...

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Trainingby Michael ReesNovember 2, 2007

Recruiting Salespeople

Michael Rees - Why would you hire the wrong people in the first place? Dealers usually do their recruiting reactively instead of proactively. This means they are desperate for “bodies” to at least say hello ...

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