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The editor bites on a pitch for an article about the future of auto retailing, a topic he's steered clear of given the emotions it tends to stir.
Read More →Why do marketers keep talking about the future of auto retailing when there are old issues that have yet to be resolved?
Read More →'Momentum' is the theme of NADA's 2013 convention, where dealers will meet to determine how to build on last year's industrywide gains.
Read More →Dealers open up their social media playbooks, and reveal the dangers and challenges of building and maintaining an online reputation.
Read More →Ali Amirrezvani, president and CEO of DealerOn, discusses changes dealers can make to their digital marketing strategy to include an under-served segment online, F&I.
Read More →