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Sean Bradley - We hear the term ROI all the time. It’s one of those overused “buzzwords.” Every vendor selling any product promises dealers a great return on investment. To me, that means getting the most back from your efforts.
Read More →Greg Goebel - Fast funding must be the culture of the dealership. For some dealers, that means a significant change of policy...
Read More →Kimberly Long - Compliance in general is an ongoing headache for dealers. Adverse action, in particular, is something many have been struggling to get a handle on for quite some time ... Compounding their worries, dealers will soon have to contend with...
Read More →Jennifer Rincon - Central Valley Automotive has a way of good-naturedly rushing the customer into handshakes with most of their staff. “Our entire sales staff—at all four stores—is very quick to introduce the customer to the manager ...
Read More →Greg Goebel - It is a tough, tough market for many auto retailers. I warned of this last October saying the recession was here, and it is. I could care less about a few paltry economic growth indicators.
Read More →Jim Rucker - Gas mileage is a hot topic to automotive consumers. Search engine optimization (SEO) is a hot topic to automotive dealers. With today’s economic conditions, getting the most mileage ...
Read More →Jennifer Murphy - With such high costs to dealers, it’s understandable that some dealers are evaluating their plans, weighing their options and even modifying coverages in the current economic climate.
Read More →Rob Chesney - There are many ways in which a dealer can begin to build buyer trust online, and it all starts with the listing. When listing a used vehicle online, it is important to ...
Read More →Justin Spath - The function of an online employment ad is really no different than one that appears in print. The key thing to remember is that due to the form of the online employment ad, ... you are not constrained by the print format. There are no ...
Read More →Rob Anderson - “I want a low interest rate, no money down and a $75,000 Escalade even thought my credit has been shot since the Reagan Administration. I also want a $199 monthly payment on that Escalade.” ... What is important is how you respond to the request.
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